The first image shows a mock-up for the vending machine, and on the right is the basic concept for the poster
I quite like the idea of having '20p' as the central point kind of thing, suggesting the items surrounding the price are what you are buying into, as such. Everything around it is encompassed by the small price of 20p.
The concept applied to long, thin posters:
It was actually quite difficult to organise and arrange these words to look effective, and I don't feel it is anywhere near finished of course. Then again it's the kind of thing you can spend forever trying to perfect. At the moment it serves as an initial idea more than anything; I reckon in the time we have available it is perhaps not wise to try and be too clever with our ideas, otherwise we risk getting stuck in a rut trying to create clever print-based adverts.
Here's where we are so far:
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